A 5-minute diagnostic built for scaling subscription businesses.
In just 20 scale questions, the SDI™ evaluates five pillars of strategic durability to reveal what your churn explanations may be missing.
Risk
Credibility under scrutiny: Where board, investor, and buyer confidence in you is most fragile.
Architecture
Operational translation: Whether your strategy is systematically built into your daily operations.
Evidence
The retention loop: Whether your differentiation claims are grounded in objective market verification.
Integrity
Value protection over time: Whether your daily, high-pressure decisions reinforce your core commitments.
Position
Category durability: How well your positioning holds when churn spikes or a competitor reframes it.
Results → Your SDI™ score
Your results are scored across all five critical pillars of strategic durability with a precise interpretation of what they mean for your company right now.

See where the pressure is building.
Get a clear read on where positioning, decisions, and customer experience may be creating retention drag across your subscription business. You'll walk away with:
- Your overall Strategic Durability Index™ score
- Your score across each of the five parts of your system
- A complete analysis sent directly to your inbox
- 5 minutes of data for months of clarity

No spam. Just your results.
